Mid-Century Ads: Advertising from the Mad Men Era

Another great book for the coffee table from publisher TASCHEN. Jim Heimann and Steven Heller focus on the glory years of American advertising with Mid-Century Ads: Advertising from the Mad Men Era. Thousands of images derived from the ’50s and ’60s “offers the best of American print advertising in the age of the ‘Big Idea.’ Also included is a wide range of significant advertising campaigns from both eras, giving insight into the zeitgeist of the time.

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